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Louie Colella

Louie Colella

Vice President of Leasing and Operations , CRG

Louie Colella serves as the Vice President of Leasing and Operations for CRG. Louie joined the Clayco enterprise to support the growth of the firm’s residential development practice. Louie leads leasing and marketing strategies across CRG’s multifamily and student housing developments and assists in sourcing projects, market analysis, amenity programming, building design, unit mix, and rate selection. In his role, Louie also uses market data and technology to influence project design and determine resident profiles to strategically shape amenities packages and overall leasing strategy.

Prior to joining CRG, Louie served as the Director of Marketing at 29th Street Capital, where he created and implemented a new corporate brand and updated marketing and branding strategies for all their assets. Prior to 29SC, Louie started his career at CA Ventures, where he oversaw the creation of a new business line to manage branding, marketing, and leasing of new development assets.

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