Jon Hirsch
Director of Business Development ,
Auer Steel & Heating Supply Co.
Jon is the Director of Business Development for Auer Steel and Heating Supply company in Milwaukee Wisconsin where he served in prior roles as the Director of Sales and Director of Marketing. Jon has 40 years of combined HVAC industry experience in distribution center management, sales, marketing management, negotiations, budgeting, operations, product management, business planning, and consultation. Today Jon’s involved with the technical education community serving on the advisory committees for 8 technical colleges in Wisconsin, doing outreach and industry collaboration bringing HVAC contractors, college educators, and students together to create career opportunities and job placement. Jon’s also an active industry spokesperson introducing high school educators and students to the HVAC industry. Jon also consults with HVAC contractors to assist them with business planning, budgeting, pricing, and retail selling, utilizing digital selling tools from industry providers. Jon also assists HVAC contractors with recruiting, tapping into the pipeline of candidates from technical colleges in Wisconsin and Minnesota. In recent years, Jon has visited with and presented the HVAC career story to over 8000 high school students throughout Auer Steels service area, often done collaboratively with their HVAC contractor partners. Auer Steel sponsors scholarships to their contractor partners who support high school students pursuing HVAC careers.
Sessions
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PANEL: How to Tackle the HVACR Skills Gap28-Oct-2026